Bring us the brief 
Beauty, cosmetics and personal care · Istanbul
Exhibition stand builder for BeautyEurasia in Istanbul.
Exhibiting at BeautyEurasia? Custom exhibition stands for beauty, cosmetics and personal-care brands in Istanbul, built by our own team.
Plan your standFrom our portfolio
Selected work by Beauty Sky.
A selection of our stands and pavilions.
Design for the conversation that matters
What a BeautyEurasia stand has to do.
Istanbul connects European, Middle Eastern and Eurasian buying networks. A beauty stand there is judged from the aisle, so it needs a clear product story, light that flatters the product, efficient hospitality and a delivery plan that respects venue deadlines. We design and build beauty exhibition stands for that brief, produced by our team and installed in Istanbul.
Read more
Our role is to make the creative ambition buildable, approvable and operational before the venue clock becomes expensive.
- 01Product-led visitor journeys
- 02Meeting and hospitality zoning
- 03Technical coordination for Istanbul venues
- 04Installation, handover and post-show support
About the show
What is BeautyEurasia?
BeautyEurasia is the beauty, cosmetics and personal-care trade fair in Istanbul organised by ICA Events. Its 21st edition ran 2–4 September 2026 at the Istanbul Expo Center, and the next edition's dates are to be confirmed with the organiser.
- Next edition
- To be confirmed with the organiser
- Last edition
- 2–4 September 2026, the 21st
- Venue
- Istanbul Expo Center
- Organiser
- ICA Events
Who exhibits at BeautyEurasia
Cosmetics, skincare and haircare brands, fragrance houses, private-label and contract manufacturers, packaging and salon suppliers.
Who attends
Distributors and importers, retail and e-commerce buyers and salon owners from Türkiye, Europe, Central Asia and the Middle East.
Before you appoint anyone
Questions exhibitors ask about BeautyEurasia.
When and where is BeautyEurasia?
BeautyEurasia Istanbul runs Next edition to be confirmed with the organiser at Istanbul Expo Center, Türkiye, Istanbul. Confirm build-up and breakdown times in the organiser's exhibitor manual, which sets the real deadline for a custom stand.
Can Beauty Sky deliver a stand in Istanbul?
Yes. The stand is designed and produced by our team and installed in Istanbul by our team there, so the drawing that is approved and the stand that opens are the same object.
What does a stand at BeautyEurasia cost?
Beauty Sky quotes custom exhibition stands in Dubai from AED 1,000 per square metre, on a minimum stand size of 24 m². What moves the figure is structure, AV and finishes rather than floor area alone, so ask any builder for a line-by-line quotation that separates AV and rigging from the build, and check what the organiser bills you directly for space, power and rigging points.
What makes a beauty stand work in Istanbul?
Many visitors are buyers from Türkiye, Central Asia and the Middle East looking for suppliers, so product should be easy to reach and test, with private-label ranges clearly grouped. A small meeting corner helps close the conversations that start at the counter.
More questions (5)
Can you use one stand design at BeautyEurasia and Beautyworld Dubai?
Yes. We can keep one design language across both shows, with our team installing in Istanbul and the Dubai stand built in our own facility.
Do you build country pavilions at BeautyEurasia?
Yes. We design and build country pavilions and national pavilions for ministries, trade agencies and pavilion organisers, and we can do the same at BeautyEurasia. Each gives a country one identity, with a space for every exhibiting company, shared meeting space and one contractor from design to handover.
How early should we appoint a stand builder for BeautyEurasia?
Ten to twelve weeks before the show for a custom build, and earlier if the stand carries a double deck or heavy structure, because those go to the venue for structural approval first. The sequence is brief, concept, 3D sign-off, technical drawings, venue submission, fabrication, then build-up at Istanbul Expo Center, Türkiye. Workshop capacity in Dubai fills before the organiser's technical deadline does, so the deadline that matters is not the one in the exhibitor manual.
Can Beauty Sky manage design, production and installation in Istanbul?
Yes. Beauty Sky coordinates the full delivery line from concept and technical development through fabrication, venue installation, opening-day readiness and handover in Istanbul.
What should we send for an initial proposal?
Share the stand location and size, organizer manual, brand objectives, required spaces, product or demonstration needs, target budget and decision timeline.
The next horizon
Planning an exhibition stand? Bring us the brief.
The first concept and 3D design are free. Send the show, the stand size and what it has to do.
Bring us the brief