Challenge
The brief
Bring Nacomi, Fluff, Holify and the wider private-label offer together without losing the personality of each brand or making the stand feel like a conventional shelf display.
← Project indexExhibitions · Dubai, UAE
A 90 m² beauty environment that turned Nacomi’s multi-brand world into a pink, tactile destination for product discovery, private-label conversations and hospitality.
The brief in one line
Beauty Sky designed, engineered, built and installed this 90 m² exhibition stand for Nacomi at Beautyworld Middle East 2024 in Dubai, UAE at Dubai World Trade Centre. A 90 m² beauty environment that turned Nacomi’s multi-brand world into a pink, tactile destination for product discovery, private-label conversations and hospitality.
Work on a Beautyworld Middle East project runs from the first concept through technical drawings, organiser approvals, fabrication, transport, installation and dismantling once the show closes, under one contract and one project manager.
Exhibition Design & Build capabilityAll 12 Beauty Sky stands at Beautyworld
Challenge
Bring Nacomi, Fluff, Holify and the wider private-label offer together without losing the personality of each brand or making the stand feel like a conventional shelf display.
Design response
A distinctive drip-edge portal, soft pink architectural frame, sculptural product islands and a dedicated Business Area created a clear journey from aisle recognition to focused commercial conversation.
Result
The stand gave a growing beauty portfolio a memorable physical signature while keeping every product family legible, approachable and ready for trade discussion.







Technical delivery
Questions about this project
Beauty Sky. The same team took the project from concept and 3D design through engineering, fabrication, Dubai venue approvals, installation, show-day support and dismantling.
90 m², built for Beautyworld Middle East 2024 in Dubai, UAE.
Exhibition environment, Beauty brand architecture, Product display, Private-label hospitality, Lighting and installation.
Yes. 12 stands at Beautyworld in total, each one listed on the Beautyworld page with photographs.
12 stands at Beautyworld
The next horizon